We all have our favorite movies, TV shows, or music that we get so excited about that we can’t wait to tell all our friends. Or maybe we just want to be left alone for a bit to get our work done or play with our kids. In the world of marketing, cluster analysis is…

To get a job in marketing, one must have an account. This means that you must work, and you must have a job. That means that you must get up every morning (or afternoon), put in an 8-hour day, and then go to work. Marketing is about doing what you do every day. Marketing is…

My name is Justin and I'm super lucky to be working on a marketing campaign for a company that is based out of Chicago. I've been a part of the organization for a little over two years now and I've been involved in the growth of a couple of marketing campaigns so I've been around…

After I graduated in 2009, I started my own design firm. Shortly after, I started using my skills to help companies market their products. In the last 5 years, I’ve been involved with several companies who have utilized my skills to help spread their message to their target audience. Global marketing services, or GMS, is…

the most effective marketing strategy for any business is to create a positive image, one that focuses on your values, the way you do business, and the way you do it. In an industry that has been in turmoil for over a decade, the last two years have been a whirlwind with a lot of…

This video is a great example of how to utilize social media to your advantage. The video was created by a marketing firm that has a focus on local businesses. The video shows how a marketing firm can use social media to reach their target audience of local businesses. It will help you to understand…

Most marketing interns are hired to go through a process. There are different levels of interns, each one is assigned certain tasks to do. The internship is designed to give an individual a chance to gain some experience in a field of their interest. Many marketing interns, however, do not do the assignments that are…

Direct marketing is the practice of marketing that is done by individuals who may not be in a position to generate the marketing directly. Direct marketing is one of those marketing activities that's hard to quantify and hard to measure. But I think what makes it unique is that, unlike most other marketing activities, it's…